Qualified appointment
A confirmed meeting with a decision-maker about a commercial property. If any of those three is missing, it is not an appointment.
Angi sells matches to homeowners. You need a meeting with a building.
HomeAdvisor is the same company family. This page compares the public product — not invented per-lead prices. THP is not a marketplace.
Angi, HomeAdvisor, and Thumbtack sell shared or pay-regardless leads, mostly residential in practice. Commercial roofing contractors who buy them often compete on the same inquiry and pay even if nobody books. THP is not a marketplace. If you qualify, one contractor gets the appointment, and THP is paid only after you close and collect.
What do Angi, HomeAdvisor, and Thumbtack sell to roofers?
As of 2026-09-01, Angi Inc.’s FY 2025 Form 10-K describes a consumer home-services marketplace. Pros pay for consumer matches “regardless of whether the Pro ultimately provides the requested service.” Angi, Angie’s List, HomeAdvisor, and Handy sit in one company. HomeAdvisor’s pro page markets connecting you with homeowners. Angi.com/how-it-works tells homeowners to compare quotes. Thumbtack is another homeowner marketplace — same job-to-be-done, not covered as a second page.
Why shared leads hurt commercial work more than residential
A $400 residential leak can survive three bids. A commercial recover usually cannot. Decision cycles are longer, specs are tighter, and showing up as bidder four burns the only meeting you had that week. Cost-per-lead worksheets live on commercial leads — this page owns the marketplace rules, not the arithmetic table.
Exclusive appointment versus a shared bid
Exclusive means one contractor owns the meeting. Shared means the same inquiry can be sold more than once. Angi does not publish a current “sold to N contractors” count on a public rate card we could fetch. The 10-K also describes double opt-in and consumer-selected pros in 2025 offerings. Write it as both: homeowners are still told to get multiple quotes; pros still pay for matches whether they win the job.
Pay-regardless versus pay after you collect
Marketplace invoices fire when you buy the match — not when the building owner signs, and not when you collect. A back-end partnership, if you qualify, funds the set and is paid after close and collection. Who holds no-close risk versus pay-per-appointment shops is its own page.
Who those marketplaces are built for
Homeowners with a project. Hundreds of categories. That is a feature for a deck builder. It is a mismatch for a commercial roofing company that needs facility or ownership authority on a specific roof.
When a marketplace still fits
If you also run residential, want overflow, and can bid against other pros on purpose. If your book is commercial-only, you are buying the wrong object.
Marketplace vs appointment partnership
Swipe sideways to see every column.
| Axis | Angi / HomeAdvisor | THP partner offer |
|---|---|---|
| Buyer they serve | Homeowners (10-K; HomeAdvisor pro page) | Licensed commercial roofing contractors |
| What you buy | A consumer match / lead | A qualified appointment — if you qualify as a partner |
| When you pay | For the match, including when you do not do the job (10-K) | After you close and collect |
| Exclusivity | Homeowners are told to compare quotes; 2025 offerings include double opt-in | One contractor per appointment |
| Residential vs commercial | Home-services marketplace, 500+ categories | Commercial properties only |
| Published THP or Angi rate card | No public per-lead card on pages we fetched | We do not publish pricing |
Sources: Angi Inc. Form 10-K FY ended 2025-12-31; angi.com/how-it-works; homeadvisor.com/pro (resolves as Angi for Pros). Retrieved 2026-09-01. We do not cite third-party blogs that invent $15–$85 lead prices. Comparative advertising here is limited to those public facts.
Keep reading
- Lead vs appointment
Glossary and cited cost ranges — not marketplace TOS.
- vs pay-per-appointment
GS-style PPA shops bill on the set, not on the portal match.
If you want the other model, apply.
No cost to apply. Typical partnership terms are confirmed after qualification.